Creatives Prevail Podcast

Conversations hosted by Michael Zimmerlich with creators, artists, founders, and industry professionals about how creative careers are built.

Guides, gear, classes, and support for creators.

Michael Zimmerlich Michael Zimmerlich

Why Creators Are Becoming Media Companies (Ramin Beheshti from Caliber)

Ramin Beheshti, CEO and Co-Founder of Caliber, shares his journey from leading technology at Dow Jones to building a media company focused on reaching younger audiences. We discuss credibility, the growing influence of content creators, brand partnerships, and how Caliber is rethinking the way people consume news.

Read More
Michael Zimmerlich Michael Zimmerlich

Messy Action Is Better Than Doom Scrolling (Grace Otto)

Indie Dark Pop artist Grace Otto shares how theater, songwriting, fashion, and activism all come together in her creative identity. We also talk about learning through open mics, navigating social media and music marketing, and her latest single “Bad Man”.

Read More
Michael Zimmerlich Michael Zimmerlich

There Are No Wrong Answers in Music (Emory Duncan)

Indie Folk artist Emory Duncan joins us fresh off the release of Semicircles and Half Written Songs, an EP recorded inside his log cabin in the Santa Cruz Mountains. We talk about treating creativity like a daily practice, wearing all the hats as an independent artist, leaving room for mistakes in the studio, and learning to trust yourself.

Read More
Michael Zimmerlich Michael Zimmerlich

Build a Brand Without Losing Yourself (Kyle Knight)

Hip hop artist Kyle Knight talks about growing up around music, learning the business side of a creative career, and how branding, networking, and the right team helped shape his career. We also get into his fourth EP, Kyle Knight Rises, and why staying authentic matters when you’re trying to reach a wider audience.

Read More
Michael Zimmerlich Michael Zimmerlich

Why Music Belongs in Every School (Tony Mazzocchi, President of Kaufman Music Center)

Tony Mazzocchi, President and CEO of the Kaufman Music Center, shares how a career that started with trombone and freelance performance unexpectedly led to teaching, higher education, and arts leadership. We talk about building purpose, why music should be part of every student’s education, and why human creativity and connection may matter even more in the age of AI.

Read More
Michael Zimmerlich Michael Zimmerlich

Getting Fired Saved My Life (DJ Lyris)

DJ and music curator Lyris Greene shares how getting fired after 14 and a half years working in the government pushed her to go all in on a creative career in music. We talk about building visibility through livestreaming, creating WLAG Timeless Radio, learning when to pivot, and why she feels she’s in the “experience” business.

Read More
Michael Zimmerlich Michael Zimmerlich

You Don’t Have to Monetize Your Passion (Tamsen Webster)

Tamsen Webster, author, speaker, and message designer, shares how a career spanning the arts, marketing, fundraising, and advertising led to her obsession with how people understand and adopt new ideas. We discuss over-communication, separating passion from profession, sense-giving versus persuasion and why the how behind an idea can matter just as much as the why.

Read More
Michael Zimmerlich Michael Zimmerlich

Create the Opportunities You Want (John Mlynczak CEO of NAMM)

John Mlynczak, President and CEO of NAMM, shares his path from trumpet player and music educator to roles at PreSonus, Hal Leonard, and ultimately landing at NAMM. We discuss the importance of music education, how technology is changing the music products industry, and how the NAMM Show is evolving for brands, artists, creators, and the larger music community.

Read More
Michael Zimmerlich Michael Zimmerlich

Point Thumbs Before You Point Fingers (Claude Silver of VaynerX)

Claude Silver, Chief Heart Officer at VaynerX and author of Be Yourself at Work, discusses how creators and industry leaders can balance empathy with accountability, build healthier teams, and create environments where people feel supported enough to contribute and grow. 

We also talk about her background in psychology and brand strategy, changing workplace expectations, responsible AI adoption, and mental health.

Read More
Michael Zimmerlich Michael Zimmerlich

Let’s Build a Creator Live! Panel (Phoenix Fan Fusion 2026)

In this interactive workshop we pick a random topic from the audience and build a complete content creator blueprint live, breaking down brand positioning, platform choice, content structure, and growth strategy in real time. Featuring artist and content creator Daphne Greene.

Read More
Michael Zimmerlich Michael Zimmerlich

6 Year Anniversary and Update

Creatives Prevail celebrates six years and more than 280 episodes! We look back at the podcast’s move into video, what’s performing best across YouTube and social media, how AI supports the production process, and what’s coming next for the show.

Read More
Michael Zimmerlich Michael Zimmerlich

No Response Is NOT a Response (Steff Agathis from Vitalize Records)

Music manager and founder of Vitalize Projects and Vitalize Records, Steff Agathis, talks about managing artists beginning at 11 years old, building an artist-first company, and why persistence matters when creating opportunities. We also discuss trust, artist development and TikTok’s influence on the music industry.

Read More
Michael Zimmerlich Michael Zimmerlich

Technology Should Make Creativity Feel Magical (Zoe Wrenn of Tamber)

Musician, self-taught coder, and Forbes 30 Under 30 honoree Zoe Wrenn shares how she went from touring and creating the viral song “Hailey” to founding Tamber, a suite of music technology tools designed to support the creative process. We also discuss handling rejection, raising funding, and building technology that keeps human creativity at the center.

Read More
Michael Zimmerlich Michael Zimmerlich

Creative Collaboration Makes Us More Human (Andrew McCluskey from musicto)

Andrew McCluskey, founder of musicto, shares how he left a successful career to become a musician and eventually build a global community around collaboration. We discuss why creativity requires time, how values guide difficult pivots, and how music can help strangers form real human connections.

Read More
Michael Zimmerlich Michael Zimmerlich

Make It Easy for Brands to Say Yes (Monique Sar of De Vitesse)

Monique Sar, founder of marketing agency De Vitesse, shares how she moved from becoming one of her firm’s top female financial advisors to helping creators, speakers, and brands communicate their value. We discuss why creators should charge more and how clear positioning can matter more than follower count.

Read More
Michael Zimmerlich Michael Zimmerlich

Plan for Momentum Before It Happens (Russ Rieger of Not Dead Yet Media)

Music executive and Not Dead Yet Media founder Russ Rieger has worked with artists including The Replacements, Cyndi Lauper, Prong, Modern English, and The Prodigy. We discuss building diehard local fan bases, finding creative ways to break through, and creating sustainable careers without chasing short-term attention.

Read More
Michael Zimmerlich Michael Zimmerlich

Your Creative Career Needs More Than Talent (Kenny Feinstein from Water Tower)

Kenny Feinstein from the punk rock bluegrass band Water Tower shares how busking, livestreams, and a unique creative identity helped him rebuild his band into a movement. We also talk about learning every part of the music business, building a recognizable brand, and his latest book, More Than Talent: 7 Steps To Attain the Brand, Acquire The Gigs, and Amass Lifetime Fans.

Read More
Michael Zimmerlich Michael Zimmerlich

Persistence Is the Creative Advantage (MADiSON ViOLETT)

Post-hardcore artist MADiSON ViOLETT discusses how she was able to drop seven singles in a year without burning out. We also talk about her latest release, “Bleed for Me,” and how she landed Kellin Quinn from Sleeping with Sirens as a featured artist.

Read More